About Us

Tiger Feet Direct Update
16th March 2024

Tiger Feet Direct is very pleased to announce that we're joining the Budget Greeting Cards Ltd family!
From 16th March 2024 Tiger Feet Direct will become Budget Greeting Cards Ltd T/A Tiger Feet Direct

PRESS RELEASE FROM AKHTAR ZAHID (Budget Greeting Cards Ltd CEO)

Budget Greeting Cards Ltd (BGC) wishes to announce the purchase of the trade and assets of Paul White Ltd and Tiger Feet Party Ltd T/A Tiger Feet Direct.

First established in Leeds in 1979, Paul White Ltd has steadily grown to include depots in both Nottingham and Gateshead. Tiger Feet Direct is based within the Leeds Branch of Paul White Ltd and was established as an online balloon and party wholesale company in 2013.

Budget Greeting Cards Ltd, established in 1984, has an HQ in Manchester and operates across a network of branches in Gateshead, Bradford, Belfast, Manchester, Birmingham, Bristol, Dunstable, Nottingham, and Dublin.

Both businesses have been major supporters of the independent greeting cards sector, as well as the party and gifts categories, and stationery, across specialist shops, the convenience sector, post offices, and local party specialists.

Paul White and Tiger Feet Direct are both established businesses operating across a similar customer base to those of BGC, and in similar locations, so the joining of the two businesses makes it an exciting opportunity to better serve the independent sector.

Our aim is to ensure the wholesale market remains competitive and delivers value to our customers as they compete with major high-street retailers.

BGC is proud to be making this investment to support both sets of customers.

What does that mean for Tiger Feet Direct Customers?

Q - Will my shopping experience change?

Your shopping experience with Tiger Feet Direct won't change. The Tiger Feet Direct website, email addresses and phone numbers will not change. 
The invoice you receive from us in your parcel and by email will show Budget Greeting Cards Ltd T/A Tiger Feet Direct as the company you're purchasing from and will show different VAT and Company Registration numbers.

Q - Will I still speak to the same people if I ring?

Yes, all Tiger Feet customer support staff are now employed by Budget Greeting Cards Ltd (BGC) and will continue to answer the phones and live chat as normal.

Q - What are Budget Greeting Cards priorities?

BGC's focus for 2024 is to ensure we continue to give our customers the range of products they need at the best possible price to stay competitive. BGC want to continue the great relationships that have been built with our customers and look at Tiger Feet Direct and BGC's online platform to find ways to increase our services.

Q - Do I need to re-register with Budget Greeting Cards T/A Tiger Feet Direct?

No, your login information for Tiger Feet Direct's website will stay the same, you'll be able to continue to log in and place orders as normal.

Q - Will prices change?

There are no plans to change prices on Tiger Feet Direct. Prices will continue to be monitored to ensure we can continue to give you the competitive prices you expect from Tiger Feet Direct.

Q - Can I continue to buy the same products from Tiger Feet Direct?

Yes, the products on Tiger Feet Direct will continue to be available. We are always reviewing our product offering and taking customer feedback onboard.

Q - I get discounted prices from BOC because I shop with Tiger Feet Direct, will this continue?

Yes, the discounted pricing from BOC will continue. If you shop with Budget Greeting Cards you will also be able to apply for discounted helium from BOC via Tiger Feet Direct.

Q - Who do I contact for support?

Our email addresses and phone numbers will stay the same.  Please contact support@tigerfeetdirect.com, 0113 2000262 or pop on the live chat.

 

 

Tiger Feet Direct's History and Ethos

Our Why
“Excellence is not a destination; it is a continuous journey that never ends” - Brian Tracy

We come to work with a smile on our face and give our best to give your business the best. Your work, your wonderful designs and your endless enthusiasm for everything balloons inspires us to keep improving, keep trying and keep supporting this industry that we all love.

And that’s us in a nutshell - if you’d like to know our history and how we do things then please keep reading, otherwise, our wonderful customer support team would love to say hello and our tremendously hard-working warehouse team would love to carefully pack you up some balloons to help you create more magical balloon decor.

Our History
Tiger Feet Direct was officially born in 2013, but our history goes way back to 1985 when Paul White, our Chairman, opened his first cash and carry in Leeds. Originally selling greeting cards and gift wrap the product selection expanded and so did the cash and carries with branches in Nottingham and Gateshead following soon after. Into the 2000’s the balloon and party sections at Paul White Ltd were growing and Tiger Feet Direct was created as an associated company of Paul White Ltd to offer online trade shopping for balloon and party businesses worldwide.

Our How
We work out of a 20,000 square foot warehouse and offices in Leeds where we store over 12,000 party and balloon products. When you place an order with us it’s sent up to our warehouse to be carefully picked and packed. If you order before 1pm Monday to Friday then we’ll get your order shipped out that very same day. We use DPD as our Next Day Courier, and also offer AM and Saturday delivery or Royal Mail if you don’t need your order urgently. We don’t have a minimum order value but if your order is over £90 ex VAT then we offer Free Next Working Day delivery for mainland UK. We ship outside the UK as well, just select your country from the drop-down on our basket page to see shipping prices.

Your How
If you’ve not already got a trade membership with us just click ‘apply for trade account’. We’ll verify your trade status from the information you submit and email you as soon as your membership is ready to go.

Any questions - please give us a call on 0113 2000262, email us at support@tigerfeetdirect.com or use the live chat to speak to one our customer support team.